Friday, August 25, 2006

the yellow box in the city...

...brought to you by DHL
This is a guerilla campaign for the best known express delivery service in the world. Yellow boxes, red logo - everything seems to be right.
But the surprise element here is in the placing of the boxes: around street poles, statues, park toys.
The copy says "If it is where it belongs, it was probably delivered by DHL".
via coloribus.


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