whoof-whoof

talk to the dog

Two nice examples of dogvertising - although we have no idea which one was the first. The idea (for both) is a scented wall or floor at the reach of your pet. It is supposed to make your four-legged friend go crazy for the food.

The first ad is for pedigree (via Ads Of The World), while the second for affinity pet care (via tecnocino). Though the executions are very similar, we salute the idea - talking directly to the dog instead of the owner.